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Largest Financial Companies in Wisconsin (2026)

Factur's directory lists 18,521 financial companies in Wisconsin. These are the 10 largest of them by annual revenue, led by The Northwestern Mutual Life Insurance Co ($38B), American Family Mutual Insurance Co ($20B) and National Guardian Life Insurance Co ($14.5B).

Size mix: of the 18,521 with a known headcount, 95.6% have 1-50 employees, 3.5% 51-200, 136 companies 201-1000, 24 companies 1001-5000 and 9 companies 5001+. 73 employ more than 500 people.

The 10 largest financial companies in Wisconsin by annual revenue

#CompanyCityEmployeesAnnual revenue
1The Northwestern Mutual Life Insurance CoMilwaukee8,293$38B
2American Family Mutual Insurance CoMadison11,000$20B
3National Guardian Life Insurance CoMadison79,961$14.5B
4QBE North AmericaSun Prairie11,000$10.3B
5Fairway Independent Mortgage CorpMadison10,000$5.2B
6Sentry Insurance GroupStevens Point6,000$4.7B
7TruStage Financial Group IncMadison3,291$4.4B
8Fairway Home Mortgage CorpMadison8,000$4.1B
9WPS Health SolutionsMadison2,287$3.5B
10Robert W Baird & Co IncMilwaukee5,200$2.9B

How this list is ranked

Companies are ranked by annual revenue (USD) as recorded on each company's profile in the Factur directory, highest first; companies with the same revenue are ordered by employee count. Only companies with a positive revenue figure on file are ranked, so a large private company with no reported revenue can be missing. The list covers companies whose record places them in Wisconsin and whose Factur industry is Financial. Figures are a snapshot of the directory, refreshed when the rankings are regenerated; open a profile for its current data.