Which U.S. States Convert Manufacturing Quotes Best? (2026)
Ohio and Michigan: 35% of their manufacturing quotes became purchase orders in the 12 months to October 2026, against 21% nationally, and the Midwest as a region converted 28%.
Indiana and Missouri followed at 31%. Ohio also produced the most purchase orders of any state (31). The states with the most quoted value converted less: Texas ($23.7M quoted) 17% and California ($14.7M) 18%. North Carolina converted 4% of 23 quotes.
The numbers
| State | Quotes | Purchase orders | Quote → PO |
|---|---|---|---|
| Ohio | 89 | 31 | 35% |
| Michigan | 81 | 28 | 35% |
| Indiana | 36 | 11 | 31% |
| Missouri | 29 | 9 | 31% |
| Colorado | 21 | 5 | 24% |
| Pennsylvania | 44 | 10 | 23% |
| Massachusetts | 32 | 7 | 22% |
| Minnesota | 32 | 7 | 22% |
| Wisconsin | 30 | 6 | 20% |
| Illinois | 74 | 14 | 19% |
| California | 98 | 18 | 18% |
| Texas | 76 | 13 | 17% |
| Florida | 54 | 9 | 17% |
| New Jersey | 25 | 4 | 16% |
| New York | 53 | 8 | 15% |
| Arizona | 20 | 2 | 10% |
| North Carolina | 23 | 1 | 4% |
Download the data (CSV): Quotes and purchase orders by state. Notes on the files are on the findings page.
How we measured it
Every state with at least 20 quotes, ranked by quote-to-PO rate (purchase orders ÷ quotes). State is the account’s state, else its billing state; 215 quotes have no state. Sources: section 14 and Appendix A of the study.
From Factur’s outbound prospecting for U.S. manufacturing suppliers: every opportunity that reached a quote, its amount, and whether it became a purchase order, plus the calls and emails logged in the CRM, over the 12 months November 2025 – October 2026 compared with the 12 before, by opportunity close date. See the full study for what is and isn’t counted.
Related findings
- Quote-to-PO rate by state
- Manufacturing sales by region
- Ohio manufacturing sales 2026
- Michigan manufacturing sales 2026
Questions
Which U.S. states convert manufacturing quotes into purchase orders best?
Ohio and Michigan: 35% of their manufacturing quotes became purchase orders in the 12 months to October 2026, against 21% nationally, and the Midwest as a region converted 28%.
Which region converts the most manufacturing quotes?
The Midwest: 28% of 408 quotes, 116 purchase orders (+32% on a year earlier).
Which state sends the most manufacturing quotes?
California, with 98 quotes worth $14.7M; Ohio was second with 89.
Cite this
Factur (2026). Which U.S. States Convert Manufacturing Quotes Best? (2026). 2026 U.S. Manufacturing Sales Study. https://data.facturmfg.com/reports/answers/which-states-convert-manufacturing-quotes-best.html
License: CC BY 4.0. Free to cite, quote, embed and reuse with attribution to Factur and a link to this page. Data: November 2025 – October 2026; full study.
Read the full 43-page studyDownload the PDF
More answers
- What is the average quote-to-PO conversion rate in manufacturing?
- What is a good cold-call answer rate for B2B and manufacturing prospects?
- How many touches does it take to get a quote from a manufacturer?
- What share of manufacturing quotes come from email?
- What is the average manufacturing quote size?
- Are RFQs to manufacturers rising or falling in 2026?
- Which manufacturing industries send the most RFQs?
Factur runs outbound prospecting for U.S. manufacturers · facturmfg.com · More free data on U.S. companies by state: Insights